Smarter Websites for Roofing and Pest Control
Get more reviews for your tree company by implementing a system to consistently ask customers for a review after the job was completed, respond back to all reviews within 24 hours, and have a page available on your website so that customers trying to leave you a review can easily find what sites your business is listed on.
When is the most likely point that you will get a customer review? Right after the job was completed. If you wait a day or two before sending the customer a text asking for a review, you will get fewer reviews compared to if you just asked in person. When we start working with a new business on developing a customer review strategy, we give them a QR code linked directly to their Google Business Profile. Once the customer says they will give a review, have them scan the QR code to leave a review. It makes it completely frictionless and you will get many more reviews.
Was the customer not available after you completed the job? Normally when this happens, we suggest leaving a flyer that has the QR code to leave you a review and marking them as needing text follow up in your CRM. You can either manually send a text to the client after completing the job or use software to automate this process.
Just getting reviews isn't enough, you should respond back to all of them. Responding back to positive reviews helps show customers that you are reading the reviews and it gives you a chance to showcase your customer service. If you get a bad review, responding allows you to show your professionalism and publicly offer to make it right. If future customers are confident you will address any concerns they have, they will trust you more with their business.
The last step to getting consistent, good reviews is to leave a link to all of your review sites somewhere on your website. If a past customer wanted to leave a review and they go to your website to do so, you want to make it easy for them to find where they can do that.
Having reviews on multiple platforms helps prove that your reviews are real and it helps customers trust you more. In the United States, Apple Maps uses Yelp reviews so if someone looks you up there and you have no reviews, that won't help you. Typically, we start by building up reviews on Google and then begin moving our focus to other platforms once reviews are no longer the limiting factor on our Google rankings.
Yes, in our complete marketing package, we handle setting up the QR code/flyer, responding back to reviews, and setting up an automated text/email outreach for any customers who didn't leave a review at the job site.
There is no set number, review frequency is also very important. You want consistent fresh reviews on your profile. Managing your online reputation doesn't have an end, it is an ongoing task that you need to focus on for as long as you are in business.
SEO Optimized Website: SEO pages so customers find you
Content: New website content added regularly (SEO page/case study)
Reputation: Responses written for every review, good or bad
Strategy: Monthly strategy review and plan adjustment
Month-to-month. You own your website and all your content if you ever leave.
Get Started Today!I help offload digital marketing for local service businesses. I used my background in software engineering to develop a system that makes your marketing happen consistently and with very little effort/involvement from you.
I strive to take as much work off your plate as I can so you can get your evenings and weekends back.
After working with various home service businesses, I understand the unique challenges you face. From seasonal demand to managing crews while chasing down leads.
I follow the 12 Week Year plan in my own life and business. I help my clients not only implement marketing to grow their business but I also strategize and help them with setting business goals and putting together a plan to achieve those goals.
I live in Brownsburg so I understand the Indianapolis community. If you are looking for a local company to help you grow your business, fill out the form at the bottom of this page and we can talk more about it!
